A new approach to Upfronts, this year we gathered executives together for a more intimate dinner experience. The brief was for guests to feel as though they were coming to CEO Bob Bakish’s living room to hear about the new programming for the networks. The real challenge was each dinner took place in a different venue, so our set became a kit of parts traveling and adjusting to new venues nightly!
Role: Designer & Creative Director
Venue: Various Venues of NYC & Chicago